Episode 64 - Behind The Scenes of Influencer Marketing ft. Annie Varellas, Brand Manager at Corporate Natalie

Ever wondered what it’s really like to work behind the scenes with a major online creator? Join us this week as we sit down with Annie Varellas, the Brand Manager for our host, Corporate Natalie!

Annie pulls back the curtain on her fascinating role in the world of influencer marketing, giving us a glimpse into her day-to-day life and the surprising aspects of working so closely with a creator. We delve into compensation, how to get a job in the space, the power of building a company with an all-woman team, and the unique advantages of open communication in the workplace.

Listeners chimed in with burning questions around the need for a large social battery, Annie’s unconventional sleep schedule, fitness routines, and the pair’s professional pet peeves. Discover the professional strengths and weaknesses that balance this dynamic duo.

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